Chief Business Officer, Axelspace
Experienced Marketing, Branding and Corporate Access professional with extensive global financial sector exposure. At Daiwa Capital Markets, originated fund raising road shows, organised and hosted various corporate access initiatives, bridging ASEANI (ASEAN + India) corporates with the global institutional investors. Prior to that, at Lehman Brothers, developed marketing solutions and worked as a strategic advisor to the business heads to increase revenue through marketing mix, including client events, marketing collaterals, advertising, sponsorships etc. Nurtured marketing and branding experiences at the world’s best global creative agencies, including McCann-Erickon, Saatchi&Saatchi and Bartle Bogle Hegarty. Contributed in planning and executing integrated marketing communications to build Brand Equity for iconic brands, including P&G, Adidas, Levi’s, Unilever and Virgin Atlantic. Participated in Axelspace in August 2017 and serves as a Chief Business Officer.